Interview with Ton Roosendaal about Elephants Dream and free content movies

Filed Under (Uncategorized) by on 08-12-2018

Sunday, May 21, 2006

Three days after the Internet release of the free content 3D short Elephants Dream (see Wikinews coverage), we exchanged e-mails with Ton Roosendaal about the reaction to the film, open source filmmaking, and the changes to Blender that resulted from the production. Ton Roosendaal is the lead developer of the Blender 3D rendering and modelling software that was used for the movie. He is also the chairman of the Blender Foundation, a non-profit organization which was formed in support of the software and projects like Elephants Dream.

How much money did the Blender Foundation spend on producing the movie? Has the money been fully recouped by DVD orders and donations?

We still have to finish the final bookkeeping for this project. It has been executed in co-production with the Netherlands Media Art Institute, and we each had our own internal budgeting for the project. When you exclude expenses of pre-production and producer personnel, the total budget was about 120,000 €, of which we covered half. Our contribution was roughly covered half by the DVD sales, and half by European Union support (http://www.uni-verse.org consortium).

One of the most common criticisms of CGI films is focus on technology over content. For instance, Final Fantasy: The Spirits Within flopped with audiences, in spite of being an undisputed technical milestone. I’ve seen many reviews that criticized the plot of “Elephants Dream” as too bizarre or confusing. In retrospect, are you happy with the story development process?

Haha, I knew the story and plot would get a mixed acclaim. There’s a couple of reasons I’d like to mention for it.

First of all; the criticism resembles how people witness Blender itself, too. Many people expect that Free Software is an easy accessible mass audience product. We get a lot of complaints by non-artists that they can’t get into the software easily, whilst the complexity of commercial products like Maya or Houdini is perceived as a confirmation of its “quality”. Apparently an Open Movie created similar expectations with the audience.

Luckily we also got many positive reviews of the artistic result of the movie. It is quite abstract, but definitely has many layers of information, inspiring many of the viewers to see relevant real life messages hidden here.

For this project we’ve teamed up with the Netherlands Media Art Institute, internationally renowned as a resource for video art. So for Elephants Dream, we’ve had the luxury to challenge ourselves to create real independent artistic content as well. The artists had a lot of freedom from the start; they were responsible for the concept, story and creative development of the entire movie. This has resulted in a lot of quite personal choices, based on what the artists liked to do themselves. I really cherish such an approach, it has resulted in a very motivated team working crazy hours the last months to get it all realized.

But, most importantly; the main target of our project was not only to create a 3D movie short, but to experiment with ways to improve the efficiency and quality of open source development. On this aspect only, this project was just a huge success, and the main reason for our sponsors (the DVD pre-sale) to support it. I know they might have liked a cartoonish funny movie with furry animals better, but for that you get already pretty well served by the bigger 3D animation studios. 🙂

I’m the first to admit that – looking back especially – certain aspects worked out quite weakly; there’s loose ends and questionable decisions, especially in story development and continuity. That’s just the risk of doing experiments, and nothing I regret really. The five artists from our user community who were invited to make the movie were young people with no professional background in filmmaking. Their personal incentive to participate in this project was also to learn from it, and to create a good portfolio for their future career. I’ve witnessed them grow in competence in the past year enormously, something I’m incredibly proud of.

On the technical level, the only major criticism I’ve seen of “Elephants Dream” is the character animation, especially in the opening scene — many reviewers felt that the movements seemed a bit unnatural. Do you agree with these criticisms? If so, what do you think can be done to improve on that level?

Yeah, the challenge the artists set themselves – to use quite realistic personages – is also something that easily works against you. In many animation movies they introduce characters in the beginning in a way you get used to their specific characteristic movements, so you accept a certain level of non-realism easily. (Check the weird walk cycles in The Incredibles for example). Another aspect is that we’ve started work on the first scenes, and ended with the last scenes. I can clearly see the animation quality increase, and that whilst the ending scenes were done in much less time due to time constraints.

We also didn’t schedule to do 9.5 minutes of animation either…. Originally it was more like 6. But, it’s always easier to look back to define the right decisions, eh? 🙂

I’m very happy with the reviews we got so far; luckily the movie was perceived as a professional quality product, and reviewed based on comparisons with what the big studios come up with. Even when we couldn’t satisfy all these quality demands, it has luckily not been branded as a pathetic presumptuous attempt by amateurs!

Do you think there is hope for a full-length open movie project in the near future? Would the Blender Foundation be interested in such a project, or do you intend to continue focusing mainly on shorts?

I’d like to wait a little while with defining what a next project would look like. Given the constraints of “organizing projects to improve open source development”, we might have not much choice either. It would probably mean to work with a new team each time, so most likely be based on shorts only. On the other hand, there’s also clear signals that this approach works well, and creates excitement and involvement of a lot of people, also from producers and sponsors. That might enable us to set up a next project based on larger targets. For a full-length feature film however, we should involve a sufficient amount of experienced film makers as well, and/or invite the first team to participate again. That would put a lot of pressure on the required budget…. You can’t do that based on a 1000 DVD pre-sale target. Would more be like 20,000 or so…. 🙂

How did the process of making the movie feed back into the development of Blender? Are there major technical changes that were made only or primarily because of the film?

Already during the pre-production phase the artists have defined the key targets for Blender development. This then was coordinated with the online development community too. I’ve done the most crucial (re-)development mostly myself, though. Especially on the character animation tools, on the rendering pipeline and compositing tools.

It is especially the latter I’m most satisfied with. In 3D movie production the compositing stage creates a giant content bottleneck. By transparently integrating this in our render-pipeline, a very efficient workflow has been achieved. And, not to forget, Blender now also offers the first production-level open source compositor on the market!

The current summary you can find in our work-in-progress release notes.

What are the key technical features in Blender you want to add or improve for future movie projects?

Depends on what the movie is about! There’s always hundreds of features you can work on. However, we’ll have to work on that anyway, movie project or not. There’s a lot of professionals using Blender now, and they can’t wait for the Blender Foundation to do movies! Look at this studio for example:http://www.plumiferos.com/

I read that at least one proprietary software package, Reaktor, was used for the sound effects. Is this because no equivalent free software solution exists yet? Will future projects have a “free software only” policy?

We’ve limited the “Open Source tools” requirement to our own Studio Orange only. That was what we could keep in control at least, and I can tell you it was not always easy even… 🙂

For sound and music we’ve decided from the beginning to seek an external sponsor. We have chosen to work with the best quality studio and composer we could find, preferably using open source, but not as a prerequisite.

My own competence is solely within the CG [computer graphics, Ed.] side of movie making. When it comes to music editing, or video encoding and DVD authoring, I could only decide to choose to work with external parties with proven competences in that area. I have to be practical in projects like this, especially to ensure it will be realized.

Hopefully, now we’ve got so much attention world wide, we can involve more non-CG open source next time, too. I will definitely strive for the maximum here, but it will fully depend on the amount of professional support we can get.

Blender itself was originally closed source freeware, until it was “liberated” through a fundraising campaign. If you could choose one proprietary application to “set free” where such a goal could be realistically achieved, which one would it be?

Well, the “realistically achieved” demand makes it quite difficult. 🙂 Looking back at similar cases, like Mozilla and OpenOffice.org, it was always very circumstantial. It just happens sometimes, you can’t organize something like this to happen in advance. The only common denominator is “a company in troubles”… so, who’s in trouble now?

What is your personal favorite computer-animated full-length film?

Uuuh… that differs every week! Probably Ice Age (the first one). Mostly because they didn’t overdo showcasing 3D technology so much, but created truly adorable characters and great funny gags.

Denny’s Super Bowl free ‘Grand Slam Breakfast’ brings 2 million diners

Filed Under (Uncategorized) by on 08-11-2018

Friday, February 6, 2009

Denny’s 1,600 chain restaurants across North America, Puerto Rico and Canada, were slammed for eight hours Tuesday with hungry patrons standing on sidewalks for nearly two hours to take advantage of the $5.99 “Grand Slam Breakfast” giveaway.

Denny’s, a dining chain with annual revenue of about $900 million, has advertised in a TV commercial Sunday during the Super Bowl XLIII that it would give away its signature breakfast from 6 a.m. until 2 p.m. local time Tuesday, at all its restaurants in the U.S., Canada and Puerto Rico, while supplies lasted.

Denny’s Diner has promoted the iconic dish giveaway heavily, with a bold 30-second appeal ad that aired during the third quarter of the Super Bowl 43 on Sunday, plus another 15-second ad during the post-game show, offering a free breakfast to some 90 million viewers. In addition, it has placed a full-page ad in USA Today‘s Monday edition. The promotion was further announced on The Today Show and notices were also sent out to the chain’s “Denny’s Breakfast Club” members.

The NBC ad, which was bought to unveil a new promotion for customers squeezed by the recession, may have cost as much as $3 million, said Nelson Marchioli, CEO of Denny’s Corp. Super Bowl XLIII’s 30-second commercial time slot costs $2.4 million–$3 million for the airtime alone, excluding production and talent costs.

The game was televised live by the US NBC Sunday Night Football and Canada’s CTV Television Network. BayTSP has reported that, “as of 10 a.m. Wednesday, commercials that initially aired during NBC’s Super Bowl XLIII broadcast subsequently had been watched online more than 28 million times.”

“The promotion has a total cost of $5 million U.S., which includes $3 million for the commercial on NBC,” said a Denny’s spokesman, noting also that the company received about $50 million in news coverage, most of which was positive. According to a Denny’s representative, two million people walked through the restaurant chains’ doors Tuesday, and each Denny’s restaurant served an average of 130 Grand Slams per hour.

With the “Denny’s Feeds America” promotion, the company has reported 14 million hits on its Web site between Sunday night and Monday morning. Denny’s shares rose 6 cents, or 3.1 percent, to $1.98 in afternoon trading. The stock has traded in a range of $1.18 to $4.10 over the past 52 weeks.

“Denny’s free Grand Slam” has ranked in the top 10 Google searches early Tuesday and fell to No. 18 by the end of the promotion, while “denny s locations” was #9 on Google Trends, which tracks fast-rising searches. It has also held spots No. 1 (Denny’s) and 7 (Grand Slam) on Twitter‘s trending topics. It has generated much chat on Twitter, garnering 1,700 tweets on Tuesday, compared with its average of 59. Doritos, winner of the USA TODAY survey for best Super Bowl spot ad, had 933 mentions after reaching a peak of almost 3,300.

The idea of the TV ad was to get people to come in and re-evaluate Denny’s Diner. “A lot of people have forgotten what Denny’s is, or they think they know, while we’ve come out with a whole lot of new products. We felt like we needed to jump start the brand,” Denny’s Chief Marketing and Innovation Officer Mark Chmiel said.

“We’re celebrating the Grand Slam this year,” Chmiel said. According to the company’s financial data, on January 15 Denny’s reported systemwide comparable-store sales for the fourth quarter were down 6.1 percent, compared to a 0.2 percent decline from the same period in 2007.

According to Robert Gonzalez, public relations company Hill & Knowlton spokesman, Denny’s has expected at least 2 million people to eat a free Grand Slam by the end of the promotion. “Every restaurant is packed with people and lines,” Gonzalez said. “Everything today is about fast. People are on the go, and they’re eating fast food. It’s cutting into sit-down dining,” he added.

“Each of the more than 1,500 Denny’s were planning to make about 100 Grand Slams an hour,” Denny’s spokeswoman Cori Rice said. It had predicted it will have served about 1,400 people per location, more than five times the normal volume. “Grand Slam Breakfast” is a four-item option on its menu, consisting of two pancakes, two eggs, two strips of bacon and two sausage links. It weighs in at 44 grams of fat, 56 carbohydrates and 770 calories.

Nationwide, Denny’s expected to sell about 2 million Grand Slams — about 15 percent of the annual tally. According to Mark Chmiel, chief marketing operator and executive vice president, the diner chain has reported approximately 2 million meals worth more than $12 million were given away nationwide and each Denny’s restaurant served an average of 130 Grand Slams per hour. It estimated it has earned about $50 million worth of public relations following the free Grand Slam campaign, Chmiel said.

The company is also experimenting with a Grand Slam Burrito and also has introduced for this year, a Grand Slamwich, which includes eggs, bacon, sausage and cheese between two slices of bread, with a teaspoon serving. “It already has shown strong consumer appeal,” said Chmiel. The company has received flood of e-mails and letters proving the positive impact of the Grand Slam campaign and commercials on its customers.

Chmiel also announced he’s planning a third major promotion in this year’s third quarter, which happens to include another major sporting event, the World Series. “That’s one we’re definitely looking at,” he said.

Jobless Paris Winslow of downtown San Francisco, California has joined the long line which stretched from the front door on Mission Street, between Fourth and Fifth streets, to the corner of Fourth and up the block. “The economy is getting kind of scary. This line looks like those pictures of soup kitchen lines during the 1929 Great Depression,” Winslow said.

“I came all the way from San Francisco for a free $6 meal, Isn’t that pathetic? A year ago, I never would have done this. These days I’m willing to put my ego on the back burner,” said Stephen Weller, a jobless contractor who waited with his dog, Emmett. California Denny’s restaurant managers have issued rain checks (for free chilled meals, as security backed by actual bacon) to anyone who failed to get in by the 2 p.m. deadline.

A big eater could also “Slam It Up” by adding any two additional items for 99 cents each to their meal. Customers on Tuesday were also handed “bounceback” coupon books that include offers for additional free menu items with purchases. Chicago Tribune reporter Kevin Pang has eaten five free Grand Slams on Tuesday at five different Denny’s Diners in four hours. He claims to have consumed 4,100 calories at Harwood Heights, 5:36 a.m, at Schiller Park, 6:22 a.m., at Franklin Park, 7:08 a.m., at Melrose Park, 7:41 a.m. and at Grand Slam No. 5 Oak Park, 8:57 a.m.

“The Grand Slam has always been a Denny’s favorite. This free offer is our way of reacquainting America with Denny’s real breakfast and with the Denny’s brand,” Denny’s CEO Nelson Marchioli said in a statement. In 1977s, the Grand Slam started as a baseball-related promotion in Atlanta, Georgia. Its normal price averages around $5.99. Marchioli said the event was also a way to kick-off its “Year of the Grand Slam” promotion. Denny’s claimed it has sold 12.5 million Grand Slams a year.

“The economy’s tough and people are jumping all the way to fast food to try to figure it out. We all use fast food, whether it’s for time or convenience or for money. But you can go to Denny’s and you don’t have to give up a real breakfast and that was the whole focus of our commercial,” Marchioli explained. McDonald’s (MCD, Fortune 500) has done well during this economic meltdown since the global recession pushes people toward less expensive dining options.

McDonald’s has announced plans Wednesday to open 175 new restaurants in China this year despite the global economic crisis, thereby increasing the number of outlets in China by 17 percent, from 1,050 currently. Last month, McDonald’s 2008 net profit has risen 80 percent from 2007 to 4.3 billion dollars.

Marchioli has also introduced Denny’s $4 Weekday Express Slam, which is a streamlined version of the Grand Slam. “I want to take back share. For too long, we have allowed others to take share, whether it was Starbucks or McDonald’s. They’re fine competitors and I don’t expect to take all their business from them, but I’d like a little bit back,” Marchioli noted.

According to Rafi Mohammed, author of “The Art of Pricing,” people love free. “It triggers a Pavlovian response in people,” said Mohammed. If Pavlov’s dogs salivate when a bell rings, Denny’s free Grand Slam breakfast has attracted 2 million hungry customers. “I believe free maximizes trial and doesn’t devalue a product as long as it is a rare event. Aside from the cost, the major downside is that it attracts customers who truly have no intention of coming back,” he added.

According to University of Portland consumer psychology professor Deana Julka, people flock to free promotions amid just a few dollars saving because there’s nothing in life for free. “So when there’s something out there that costs nothing, it creates a psychological rush. Especially in these times when people feel overtaxed or overburden, there’s an internal reward people feel by getting something for free,” she said. “It’s being thrifty and feeling like you beat the system. Free really hits the spot for a lot of people,” Julka added.

“Free is an emotional hot button. When free is concerned, there is no downside – or, at least, we don’t see the downside immediately. So we overvalue everything that is free. People love free stuff, particularly when money’s tight,” said Dan Ariely, a business professor at Duke University, author of “Predictably Irrational: The Hidden Forces That Shape Our Decisions.”

Experts, however, explained these moves need to be done sparingly, since giveaways can teeter in the balance between desperation and a well designed marketing ploy. “Giving your product away for free is not worth it because it undermines your brand value,” said branding expert Rob Frankel, saying people are attached to the idea of it being free, than the actual product itself.

Free giveaways are not anything new in the food industry. “It just feels good when you can get something for free and not have to worry about it coming out of your wallet,” Frankel noted. Dunkin’ Donuts and Panera Bread all have had free coffee and food promos last year. “In November, Starbucks gave away free cup of coffee to anyone who came in on Election Day. Have you taken a look at how Starbucks is doing now?” Last week it has announced it would shut down 300 stores, in addition to the 600 it already planned to close.

On February 24, IHOP will be offering a free shortstack to every customer to encourage donations (in place of the cost) for Childrens Miracle Network. The International House of Pancakes (IHOP) is a United States-based restaurant chain that specializes in breakfast foods and is owned by DineEquity. The chain had more than 1950 restaurants in all 50 states, the U.S. Virgin Islands, Canada and Mexico. Since 2006, IHOP’s National Pancake Day celebration has raised over $1.85 million. In 2008, over 1.5 million pancakes (12 miles high if they were stacked) were given to customers for donations.

Denny’s (“Denny’s Diner”) is a full-service diner/family restaurant chain in the United States. It operates over 2,500 restaurants in the United States (including Puerto Rico), Canada, Curaçao, Costa Rica, El Salvador, Jamaica, Japan, Mexico, and New Zealand). The resto chain is known for always being open, serving breakfast, lunch, dinner, and dessert around the clock.

Today, Denny’s operates about 1,600 restaurants in all 50 U.S. states, Canada and Mexico. There are also about 578 Denny’s restaurants in Japan operated under a license by a subsidiary of Seven & I Holdings, seven Denny’s locations in New Zealand, and approximately 38 Denny’s diners in the United States. Denny’s headquarters is now located in Spartanburg, South Carolina, headquarters of the parent company Trans World Corporation that acquired Denny’s in 1987.

Denny’s was historically notable for offering a free meal to anyone on their birthday. The offer included a limited number of meal options from a special birthday menu. The promotional ritual ceased in 1993, though occasionally individual franchises will continue the tradition.

In 2008, Denny’s has ceased to be in the ranks among the top diner chains in the $83 billion breakfast market, whose top five firms — McDonald’s, Starbucks, Dunkin’ Donuts, Burger King and IHOP — accounted for 22 percent of the volume. “A lot of consumers have written Denny’s off their let’s-go-there list,” said Ron Paul, president of Technomic, a consulting firm.

Super Bowl XLIII was an American football game between the American Football Conference champion Pittsburgh Steelers (15–4) and the National Football Conference champion Arizona Cardinals (12–8) to decide the National Football League (NFL) champion for the 2008 NFL season. It was played on February 1, 2009, at Raymond James Stadiumin Tampa, Florida. It has an attendance of 70,774 and 98.7 million viewers. Pittsburgh earned its sixth Super Bowl win, thus securing sole possession of the record for most Super Bowl wins.

Telstra becomes the first in the world to switch to HSPA+ wireless Internet technology

Filed Under (Uncategorized) by on 14-10-2018

Wednesday, September 1, 2010

On Monday, Australian telecommunications company Telstra has introduced dual carrier HSPA+ standard for broadband Internet business customers in the Next G network. This is the first time this technology is being introduced on national scale. The bandwidths the users can deploy increased into two to three times, with Telstra becoming the world’s fastest national mobile broadband service. The switch started with enabling the service for premium users. After some feedback, Telstra may expand the plan.

Contents

  • 1 Introduction
  • 2 Technology
  • 3 Election campaign
  • 4 Distribution
  • 5 Sources
  • 6 External links

The higher speeds for wireless are intended to simplify and ease multitasking of users.

John Paitaridis, Telstra’s executive director, network products and services in Enterprise & Government, said “One of the reasons we decided to launch first to Enterprise And Government and Business customers is that clients are saying that their ability to access applications quicker makes a difference to their business and when they start to equate time savings and doing calculations around productivity it does become a return on investment.”

Telstra Business Group Managing Director Deena Shiff also stated that the efforts aren’t as sudden as it might seem, having feedback of many users as the base.

Australians are telling us they can’t afford to be tied to the desk all day and these new speeds mean they can now access mobile broadband at speeds typically reserved for the office. We have been deploying the high-speed capability in the network since December 2009 and now, with the launch of the new Ultimate USB Modem, these new speeds are available to customers across all capital city CBDs and associated airports, selected metropolitan areas and in more than 100 regional locations. These high-speed zones cover approximately 50 per cent of the Australian population and match the areas of highest customer demand and will make the frustration of waiting around for files to download a thing of the past. In other metropolitan and regional areas, the Telstra Ultimate USB Modem offers typical download speeds ranging from 550kbps up to 8Mbps… Our customers have told us that they want higher speed mobile broadband so they can work more flexibly outside of the office and we are delighted to be the first in the world to offer these new blistering speeds on a national network. The new Telstra Ultimate USB Modem provides customers with the speeds needed to handle large files, multi-task and update cloud-hosted applications effortlessly on the go when they are in a coverage area.

Previous modems were able to reach peak speed 21Mbps, with real life speeds ranging from 0.5Mbps to 8 Mbps. The theoretically expected maximum of the new technology is 42Mbps with user speeds varying between 1.1 and 20 Mbps. The new speed is twice as fast. This is caused by that the dual-carrier “Evolved High-Speed Packet Access” technology allows networks to send and receive wireless data using two channels simultaneously. This technology can be deployed on Next G networks. Telstra switched to them in February, thus making the switch to HSPA possible now.

Telstra delayed the implementation of the new technology until elections end. This decision was intended to avoid wrong interpretation of them by Coalition. Coalition’s claims include that wireless networks can be an alternative to the Labor party “fibre-to-the-home” proposal to introduce more expensive wired Internet. The announcement of the new technology, initially planned on August 25, was delayed, with Telstra spokesman Craig Middleton explaining, “We just didn’t want to feel like we were influencing the [telecommunications] debate.”

The political parties have different plans on development and funds on the Internet. The Labor party aims to spend AUD 43 billion to bring 1 Gbps wired Internet nationwide, and the Coalition plans to spend AUD 6 billion to introduce a variety of improvements including upgrade of existing copper Internet as well as expansion of wireless Internet to support 12Mbps. Opposition leader Tony Abbott has said in the past that Australians shouldn’t assume wireless technologies won’t ever be comparable to fixed-line technology. Telstra’s upgrade shows that wireless broadband is reaching the 100 Mbps minimum speeds promised by Labor’s national broadband network.

Telstra has only 2000 devices which support the new technology. This is why the opportunity to try it out is being given only to the Business plan customers, and they receive it for the same price as they were paying for the previous NextG plan. Since October 5, the device will be available for sale, with the Business customers able to buy it with 75% discount and a prepaid data allowance. The upgrade is expected to cover roughly 50% of the population. This is happening at the same time as one of Telstra’s competitors Vodafone is doubling data download quotas on mobile cap plans.

As some testing showed, real life download speeds reached only about the half of the maximum. Telstra executive director of wireless Mike Wright explained that the predicted figures were the estimates, with real life speeds lower due to interfering environmental conditions: “It’s possible to achieve better than the typical user speed claims, but those claims occur in the ideal network environment with good signal quality. When you’re out on the streets you get a lot of variation where the network is subject to signal quality, your location and the network load.”

St. Anthony Foundation provides hope

Filed Under (Uncategorized) by on 20-08-2018

Friday, September 23, 2005

On the corner of Golden Gate Ave. and Jones St. in the Tenderloin, San Francisco, right next to the Civic Center you can see a throng of low-income and homeless people lining up outside of St. Anthony’s Dining Room hall which opens up it’s doors everyday at 11:30 a.m. Volunteers dressed in St. Anthony Foundation shirts help keep the lines moving as hundreds of homeless and low income people shuffle their way towards the dining hall underneath the watchful eyes of a small statue of St. Francis of Assisi.

“There’s a lot of people who go hungry out here and it ain’t right.” says Jimmy Scott, a slightly brawny 44-year-old black man who has been living homeless in San Francisco for the past three years. “There are families out here with kids and everything and they have to walk around all night just to stay awake so they don’t get hurt or killed…Right here in the U.S. this is going on…it ain’t right.”

The dining hall, which has been open for the past 54 years, is owned by the St. Anthony Foundation which helps low income and homeless people and families in the Civic Center, Tenderloin, and SOMA areas with clothing, shelter, food, drug rehabilitation, and many other services. St. Anthony’s administrative offices are found at 121 Golden Gate Ave. with the majority of the foundation’s buildings on Golden Gate Ave. and Jones St.

“We are right in the heart of the homeless population of San Francisco,” says Barry Stenger, 55, who’s been working for the St. Anthony Foundation for one year, and is the Director of Development and Communications, “and people are pushed here because of the economic forces of San Francisco because it’s hard to be upper middle class in San Francisco.”

According to the San Francisco Chamber of Commerce, “San Francisco’s cost of living remains one of the highest in the country” with the average household income in San Francisco being around $76,400 and the average price of housing being $543,000. Average household income for the United States in 2002, according to the U.S. Census Bureau, was $42,409 and the average price of housing for the United States according to the National Association of Realtors was $185,200 in 2004.

“We served our 32 millionth meal on Tuesday,” said Stenger, “and we serve 2,500 meals a day. Some of our people who work here actually get served [food] here because they spend all their money towards rent and medical costs.”

The St. Anthony Foundation was started by Fr. Alfred Boeddeker in 1950 one year after Fr. Boeddeker became pastor of St. Boniface church on Golden Gate St. where he was baptized as a child. During his lifetime, according to the foundation’s website, he was referred to as the “Patron St. of the Tenderloin” and had Boeddeker park named after him because of his, and his foundation’s, achievements with helping out the homeless and low income community.

“[St. Anthony’s] is a good thing,” said Jimmy Scott, “they provide a good service and they feed people and they clothe them and provide furniture when you get housing and give you groceries when you have AIDS. It’s a good little organization.”

“Our dining room is open 365 days a year.” Said Stenger. “Our other facilities are open seven days a week. We have a residence for senior women and our [free medical] clinic is open five days a week and we also have a furniture and clothing store. We have 12 programs all together.”

Some of those programs are the Father Alfred Center which provides 61 men two programs for getting out of drug and alcohol abuse, the Employment Program/Learning Center which helps participants in educational and employment opportunities and provides each one with a personal staff advisor, and a Senior Outreach and Support Services center which states its mission is to “promote independence, self determination, and alleviate isolation” for seniors who are 60 and older.

A few homeless people who were interviewed complained that St. Anthony’s had some staff who were rude and that they were kicked out of the dining hall; other homeless within the area refuted those claims saying St. Anthony’s has nice staff and only kicks people out who cause trouble.

“It’s a good place and good people. Everybody is so kind and so respectful and everything is under control.” Said John Henderson, a tall and skinny 57-year-old homeless black man who has only been living in San Francisco for close to two months because he recently moved there from Phoenix, Arizona. “It’s pretty cool because they’re under control because yesterday I saw at Glide [Memorial Church which also has services for the poor and low income] and they were handing out food boxes and people were just rushing in and the woman in charge there was freaking out and so she just sat down. That would never happen at St. Anthony’s.”

“And they clean too!” Henderson said laughing with a grin on his face referring to the fact that there are no drugs allowed in the premises. “Not that Glide ain’t clean if you know what I mean.”

“We [also] have a whole division that deals with justice education and advocacy to change the system that brings people to our doorstep.” Said Stenger. “We hear a lot of appreciation from the people we serve. We get a lot of testimony from our clients who have become clean and sober. Sometimes we have to push them a little to get them out the door because they love the [foundation] so much because it has changed their lives.”

This article features first-hand journalism by Wikinews members. See the collaboration page for more details.
This article features first-hand journalism by Wikinews members. See the collaboration page for more details.

Countries around the world send aid, help to Haiti

Filed Under (Uncategorized) by on 04-08-2018

Thursday, January 14, 2010

Countries and organizations from around the world are sending aid and help to victims of the devastating 7.0 magnitude earthquake that struck Haiti on Tuesday, damaging many buildings. The death toll is currently unknown, but estimated to run into the tens of thousands of people.

US president Barack Obama said in a press conference that “I’ve directed my administration to launch a swift, coordinated and aggressive effort to save lives and support the recovery in Haiti.”

Obama announced that aid from the US armed forces was coming to Haiti, noting, “Several Coast Guard cutters are already there providing everything from basic services like water, to vital technical support for this massive logistical operation.”

Obama continued: “[…] today, I’m also announcing an immediate investment of $100 million to support our relief efforts. This will mean more of the life-saving equipment, food, water and medicine that will be needed. This investment will grow over the coming year as we embark on the long-term recovery from this unimaginable tragedy.”

Obama said that the US would forge partnerships with Haitian people and Haitian-Americans, along with United Nations peacekeepers. He closed by saying, “To the people of Haiti, we say clearly, and with conviction, you will not be forsaken; you will not be forgotten. In this, your hour of greatest need, America stands with you. The world stands with you.”

The UN Secretary-General, Ban Ki-moon said that $10 million is being released from the international organization’s central emergency response fund.

Meanwhile, the UN’s World Food Programme (WFP), which already has an existing operation in the country, is beginning to distribute high energy biscuits which require no preparation before eating. On top of that, the WFP is airlifting 86 metric tons of food from their emergency hub in El Salvador.

A spokesperson for the WFP said, “In a normal day the World Food Programme will be feeding one or two million people in Haiti — and now we need to do even more, because the people have lost everything.”

China is also pledging aid to the country, despite the lack of official diplomatic ties between the two countries. Haiti recognizes the Republic of China, better known as Taiwan. Nevertheless, China has sent a 60 member search and rescue team to Haiti and the Chinese Red Cross is donating one million dollars in emergency aid.

Chinese Foreign Ministry spokesperson Jiang Yu said her country expresses sympathy to the Haitian government and people. Jiang says the Chinese foreign minister has sent a telegram of condolence to his Haitian counterparts.

An 80 member team from the United Kingdom of search and rescue specialists has arrived in Haiti to help in efforts there. British Prime Minister Gordon Brown said in a joint press conference with Toaiseach of Ireland Brian Cowen that the team has arrived in the country. He also announced that the government is pledging to match the UN’s US$10 million (£6.1 million).

Brown said, “It is a tragedy beyond imagination and there is a deep sense of loss felt by the whole of the British and Irish people about the tragedy that individual families in Haiti are experiencing at the moment. We send our message of sympathy and support to the people of Haiti at this most difficult of times.”

He added, “Where men, women and children are suffering under the heaviest of burdens, that place must, for that moment, become the centre of our world’s attention, the world’s compassion and the world’s humanitarian help.”

France is also sending aid to the French-speaking country, which at one time was a colony of France known as Saint-Domingue. France is sending two planes with rescuers and aid. Civil safety authorities in France are sending a team of 130 members consisting of rescuers, trained rescue dogs, doctors and nurses along with 12,000 tons of aid and rescue supplies.

Israel is sending rescue forces in two El Al planes carrying a 121-member delegation that includes 40 doctors, five search-and-rescue teams, and an army rescue squad. The IDF medical teams are preparing to spend two weeks in Haiti.

Spain has pledged $4.3 million (3 million) in aid money and has 150 tons of aid ready to be delivered.

South Africa is sending a team of search and rescue specialists to Haiti in response to the devastating earthquake on Tuesday. It is the first of several teams being sent by a local civic group.

The head of South Africa’s Gift of the Givers Foundation, Emtiaz Sooliman, says his group is sending up to three teams of search and rescue specialists to Haiti to help victims of the earthquake and hopefully save some lives.

“These are people who have worked with building collapses, urban search and rescue and some of them have been involved in responding to previous earthquakes so they are highly skilled,” he said.

Sooliman says a second team is to depart as soon as he can book a flight for it.

 This story has updates See Haiti relief efforts: in depth 

Dzinden The Web Agency

Filed Under (Public Relations) by on 27-07-2018

Dzinden- the web agency

by

mohan5070

The web design and development\\r\\n\\r\\nThe economic impact of technological boom fueled by discovery of Internet is clearly visible in modern times. Internet connects the world and its people through a maze of websites. Websites are soon becoming an indivisible part of a marketing system used by various firms, individuals and companies to be successful. Therefore, designing premium web sites has become a critical focus of many companies.As a result, web designing is amongst the fastest growing professions in many parts.\\r\\n\\r\\nWebsite is a thing through which you can take knowledge about anything. It should be designed in such a way so that every age group person can operate it. More Important thing to that people should stay on website.Services like search engine optimization , social media marketing , online corporate branding and they are domain name registration, web hosting, website designing, and website development, and website promotion. An agency will conduct a research of domain names that suits your business model and company name.. \\r\\n\\r\\nWhatever web platform you choose to run your website on creative flair, blended with a strong knowledge of usability and architecture, is often the corner stone for the creation of great web design.A truly creative web design agency will be able to develop a concept that translates well across all marketing channels, which will provide you with a site or piece of marketing collateral that is unique to your business and helps to make you stand out from the rest of your sector.\\r\\n\\r\\n In order to have a professional-looking website for your business profile or online shop, you need a professional web designer. When you have no business partner or friends who can point out which agency is good for you, \\r\\n\\r\\nDzineden is the right place to get quick assistance to get websites designed for your ecommerce business, elearning websites, corporate websites, personal websites,college and flash websites.\\r\\n\\r\\n\\r\\nWe are web design and development company , our motto is to develop simple, creative, usable websites by blending creativity and technology.For ui designs and other services like SEO, social media marketing, elearning, online coporate branding. This is the right place to reach your needs. Insanely Fast delivery, Best Quality & Quick assistance.\\r\\nActually it is a bangalore based IT company which is growing with well skilled designers,developers and illustrators. Lead by experienced usability analyst. For more details you can click any highlighted hyper links that will connect us.\\r\\nYou can easily contact and give feedback.And follow us in facebook, twitter and linkedin

[youtube]http://www.youtube.com/watch?v=xPrM9cMOp1Q[/youtube]

www.dzineden.com

Article Source:

ArticleRich.com

Australia government funds edible worms research

Filed Under (Uncategorized) by on 27-07-2018

Monday, March 5, 2018

Australian government provided Philip Ellery, a researcher in Queensland, Australia, with a research grant (which? how large?) to assess the feasibility of producing edible worms to sell as animal food, such as for pets or for fish. Worms had adequate protein nutritional value and did not need much energy or feeding resources, making them potentially cheap food to produce.

Dr Ellery remarked that it could be easy to grow many worms in a small scale without spending water resources. He said, “We can massively grow a large amount of insects in a relatively small space and — they don’t require watering”.

Dr Ellery also said the worms had adequate protein contents, “A dehydrated mealworm is about 50 to 55 per cent protein — they also have an excellent fat profile, polyunsaturated fats, the omega 6s and omega 3s”.

The worms would be grown in “a 500 square metre warehouse, where tonnes of mealworm product would be produced”, Dr Ellery said.

[edit]

Thousands of trapped miners rescued in South Africa

Filed Under (Uncategorized) by on 20-07-2018

Thursday, October 4, 2007

As many as 3,200 mine workers became trapped in the in Elandsrand mine, a gold mine in South Africa about 50 miles (80 km) west of Johannesburg in Carletonville, Gauteng, after an incident on October 3. All miners have been rescued, and none of them were injured. The mine is owned by Harmony Gold Mining Corporation.

The mining company says that a lift electrical cable broke on a basket that was carrying miners, trapping thousands at least 2,200 meters (1.3 miles) below the earth’s surface. Reports from MSNBC and the Guardian Unlimited say that the shaft may have collapsed when a water or air pipe burst. The rescue operation went well with no complications, with the rescue taking just under 24 hours to complete.

“They were underground when the accident happened and they were not able to surface because an electric feeder cable that is connected to the mine lift was severed,” said a spokeswoman for the mining company, Amelia Soares. The snap was caused by a “fatigued” air pipe which burst and fell down the shaft damaging the “steelwork and electrical feeder cords,” added Soares. “They are all in good condition.”

“They are all safe. There have been no injuries or deaths,” said CEO of Harmony mining, Graham Briggs who also said that the miners were previously contacted and were given “food and water.”

Earlier reports had stated that Lesiba Seshoka, a spokesman with the National Union of Mineworkers, said that the miners have not been heard from for hours and that they could have been enduring temperatures as high as 105 degrees Fahrenheit (40 degrees Celsius).

“This is a terrible situation. The only exit is blocked, probably by a fall of ground,” said Seshoka.

Rescue workers used a mine shaft that is next to the damaged one in an attempt to reach the trapped miners, and lifted them out, 75 at a time. There was no emergency exit in the shaft which is reported to have “not been maintained for ages,” added Seshoka.

“An escape route is the most important thing and they have failed miserably. They need to ensure that the shaft is maintained. This is why we have this disaster. Our main worry is for more than 3,000 people who are underground,” said National Union of Mineworkers for S. Africa chairman, Deon Boqwana.

Current reports say that “negligence” was the initial cause for the pipe burst and that there has been a history of negligence from the mine. “We suspect negligence. Because of continuous operations there is no time to make adequate checks,” said the President of the Miners union, Senzeni Zokwana to reporters during a news conference.

The Elsrand mine is currently under development and has been since February 2001 when Harmony bought the mine. Officials state that the mine will remain closed for a minimum of six weeks, while an investigation is performed, and the mine is deemed safe for miners to continue working in it.

The mine is located in the Witwatersrand Basin of South Africa, which is said to be the location of the largest area of raw gold on the planet.

Cyklokapron Prevent Excessive Bleeding After Tooth Extractions

Filed Under (Dentist) by on 14-07-2018

Cyklokapron – prevent excessive bleeding after tooth extractions

by

Devjeet

Cyklokapron (Tranexamic) is a drug which is used for the reducing or preventing excessive bleeding after tooth extractions in patients suffering from hemophilia. It is usually given before the dental procedure and daily for at least 8 days after the treatment. Cyklokapron medicine is an antifibrinolytic agent. It helps in blocking the breakdown of blood clotting. It is basically used for the treatment of heavy menstrual bleeding. Cyklokapron (Tranexamic) is a prescription drug and can also be used for other conditions as suggested by the doctor or health care professional.

Does Cyklokapron medicine has any serious affect on the eyes?

Cyklokapron drug may cause some serious side effects to the eyes of the patient during the treatment. It is always recommended that you should go for regular eye checkups once in a week or as suggested by the doctor or health care professional during the whole treatment.

Does Cyklokapron drug interact with my other kidney medicines?

[youtube]http://www.youtube.com/watch?v=0RhKoAVurAY[/youtube]

Cyklokapron (Tranexamic) medicine may or may not interact with your other medication. You should always inform your doctor or health care professional if you are taking any other medicines while using Cyklokapron treatment.

Should I continue using Cyklokapron medicine during pregnancy?

Pregnant and nursing women should not use Cyklokapron (Tranexamic) medicine as it may cause harm to health of unborn and nursed child. It is also exerted in breast milk. You should not purchase Cyklokapron drug without consulting your doctor or health care professional during pregnancy or breastfeeding.

What is the recommended dosage of Cyklokapron?

You should always use Cyklokapron (Tranexamic) medicine exactly as directed by your doctor or health care professional. However, you can take Cyklokapron (Tranexamic) medicine 2-4 times a day. Do not make any dosage adjustments or change the duration of treatment without consulting your doctor or health care professional.

Will I suffer from any side effects while using Cyklokapron treatment?

Cyklokapron (Tranexamic) medicine may cause some common side effects such as nausea, diarrhea, vomiting and pain in head. It may also cause some serious side effects such as swelling of face, mouth or lips, heart problems, difficulty in breathing, pain in chest, unusual tiredness and few other allergic reactions. It is a prescription medicine and should be used only when it is recommended by the doctor or health care professional. If you notice any problems while using Cyklokapron (Tranexamic) medicine then you should immediately inform your doctor or health care professional about it.

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Article Source:

ArticleRich.com

An interview with Paul Campbell, founder of Amazing Radio UK

Filed Under (Uncategorized) by on 09-07-2018

Thursday, January 14, 2010

Digital radio listeners in the UK may have noticed a new station on their list over the last few months with the beta launch of Amazing Radio, founded by Paul Campbell as a follow up and companion to Amazing Tunes. However, unlike the majority of the other stations on both digital and FM, Amazing Radio doesn’t play normal, mainstream music. Instead, its playlist consists solely of music from unsigned bands and artists who have signed up and uploaded their music to AmazingTunes.com. Their music can then be downloaded from the site, for which they get paid. The more downloads and interest an artist receives, the more likely they are to get played on the national radio station. Amazing markets itself as an “ethical” download website, on which artists get 70% of the download revenues. They now have more than 22,000 songs uploaded, with about 100 uploaded every day.

Blimey, I sound like some corporate twat.

Paul Campbell himself has extensive experience in both radio and television production, having worked for BBC Radio 4 and Channel 4. After success with his own production company in the nineties and with support from investors, Campbell launched Amazing Tunes in 2005.

As Amazing Radio introduces a new schedule for the New Year, with presenters rather than solely pre-recorded links, Wikinews reporter Tristan Thomas interviewed Campbell to find out more.

((Wikinews)) Hi Paul, thanks for doing this interview.

((Paul Campbell)) My pleasure – thanks very much for asking me. We’re really grateful that Wikinews is interested in us.

((WN)) At the end of 2009, you complained to the BBC Trust about BBC Introducing. Can you explain what this was about and the reasons for it. Has anything come of it?

((PC)) Sure: in a nutshell, the complaint was about unfair competition – about the BBC not following its own rules. It’s still ongoing. It will take, ahem, a while to resolve.

The details are a bit complex, but here goes. (If you commit suicide out of the boredom at what follows, I apologise).

As British readers will know, the BBC has a guaranteed and very comfortable income derived from the Licence Fee – effectively a tax you have to pay if you want a TV. According to Wikipedia (so it must be true), this generates an income to the BBC of about stg4.5bn per annum. Nice.

BBC people live in an insulated, publicly-funded world

Not really. In recent years the beeb has increasingly used this gargantuan income – and its incredible audience reach online, on radio & TV – to launch new services that make life impossible for everyone who is not the BBC. These have ranged from e-learning content (that completely wrecked the market for private publishers), to a new digital radio station (that caused a private speech station to go bust), to an attempt to launch online regional news services (which caused howls of outrage from local newspapers). The BBC does it for the best of reasons – to provide a public service – but BBC people live in an insulated, publicly-funded world, one where you know with complete certainty you’ll get paid on the 15th of every month. It’s a million miles away from the real world, where entrepreneurial people take risks, and lose their jobs and their houses if it goes wrong. Here, the BBC’s actions have grave implications. And not just for private companies: the UK as a whole is very good at creative industries, which are the fastest-growing part of the economy. But it’s kinda hard to grow a global business if your domestic market has been wrecked by a rampaging, publicly-funded, bull in a china shop. So by accidentally knackering private companies, the BBC is also damaging the British economy.

Wise people noticed this. A few years ago the Governance of the BBC was changed. A new regulator, the BBC Trust, was created. It tried to address the problem. It insists the Corporation does a ‘public value test’ when it wants to launch a new service, or to expand an existing one.

Here, it hasn’t. Although the BBC has a longstanding commitment to play new music on its local radio stations, and one of its most famous DJs John Peel had an outstanding show on BBC Radio 1 for many years which played new music (and was, incidentally, produced by one of our new presenters), it’s suddenly changed the game. It’s launched a huge expansion and automation of this formerly piecemeal and limited activity, targeted exclusively at unsigned bands. BBC Introducing is a pan-BBC brand, combining local and network radio, television, online, even a special stage at Glastonbury. There’s a very expensive online upload service which I just know would have cost ten times what we had to spend on our similar service. There’s a Head of Department, doubtless with dozens of staff. I’ll bet they have BBC Introducing pens. It’s everywhere.

This is, by any reckoning, a ‘new service’. But it’s not been subjected to a public value test. Worse, I have it on very good authority from someone inside the BBC that BBC Worldwide – its commercial arm – is planning to launch a BBC Introducing record label – i.e., an overtly commercial expansion of BBC Introducing. This would be like the BBC trying to create a new version of the music industry, all by itself.

Whether or not you think it’s a good thing for the beeb to champion new music, you may agree it should follow its own rules. It hasn’t. There was no Public Value Test; no request to the Trust to be allowed to do this.

So we complained. It was a bit hilarious. The Trust said they weren’t allowed to investigate until we’d complained to the beeb itself and the BBC had rejected our complaint. There was a long pause as I tried to understand the logic. I said ‘I’m guessing the BBC didn’t do a PVT because it didn’t think it needed to do a PVT. We think they should have done. We’re asking you to investigate, to see if you agree’. They said ‘you have to complain to them first. It’s protocol’. It’s all very British – i.e., charmingly polite … ludicrously bureaucratic … and totally useless.

So we have another hoop to jump through. We’re now preparing our formal complaint to the BBC itself – whose Director General is someone I used to work with, when we were both fresh-faced BBC trainees in 1981. It takes time: I’ll have to write it myself, and I have a business to run. The beeb will have a small army of staff whose only job is to read it … and reject it. (They always reject criticism; it’s the BBC’s default position. They usually do it with a slightly pained expression, hurt that anyone could fail to understand their brilliance and omniscience. Either that, or they try to demolish your intellect and cast doubt on your probity. Either way, they’ll reject it).

When they do, we’ll then be able to go back to the BBC Trust to say ‘guess what? The BBC rejected our complaint. Now will you investigate?’. Yawn.

All this might make me seem a BBC-hater. Actually nothing could be further from the truth. The BBC trained me.

All this might make me seem a BBC-hater. Actually nothing could be further from the truth. The BBC trained me. I was once, so I was told by the Head of Appointments, its youngest-ever Producer. Despite appearances, I firmly believe it’s one of the best things about the UK. I wrote to The Times of London recently in defence of it. But unfortunately it’s really, really bad at understanding the damage it does to private companies, the ones like ours that create jobs and try to create wealth, without the benefit of a guaranteed income. (Or even, any income at all).

The stakes are high. The conventional music industry is falling to bits around us. There’s an historic opportunity to re-invent music in a way that’s fair to musicians and music-lovers, and also creates jobs and wealth in the real economy. It’s vitally important the BBC, with its publicly-funded hobnailed boots, doesn’t ruin that opportunity.

So we’ll do our complaint, wait for it to be rejected, complain to the Trust, and keep battering away. Fun fun fun. (This would never happen in the States).

((WN)) You don’t accept any PRS registered artists at all. Why not?

HAVE YOUR SAY
Do you agree with Paul? Are PRS getting it completely wrong?
Add or view comments

((PC)) We’d love to – after all, we have the same aim as PRS, which is to make it easier for musicians to earn a living from their talent. But we can’t. There’s two reasons.

1. PRS has a barmy standard contract for using their members’ music online. It requires us to pay them a fixed percentage of ALL revenue from that website – whether or not the revenue is derived from their members’ work. So if we had 100,000 songs from non-PRS artists on amazingtunes.com, and one song from a PRS artist, we’d have to pay them a percentage of the revenue from ALL 100,000 songs. I.e., we’d have to take money out of the pockets out of non-PRS artists to pay to PRS. That would be immoral.
2. If we played PRS artists on the radio, we’d have to pay PRS for our use of their members’ music. Sound fair enough? But PRS doesn’t know what to do with the money. They’d put it into a big bucket, then share it out among ALL their artists – not the members whose songs we played, all their artists, including rich and famous signed ones. The vast majority of PRS payments go to a tiny minority of artists (and big record labels). So it would be another case of stealing from Peter to pay Paul. Paul McCartney, that is.

I wrote to the CEO of PRS when we first launched Amazing Radio pointing out these absurdities and asking if we could do a more intelligent deal. I said that I thought we had identical aims – to make life fair for musicians. I suggested we could/should be a feeder to them, introducing new members to PRS as they grew in the music industry. But so far, the PRS head is still firmly in the sand.

((WN)) And how would you suggest PRS could improve? If they did, would you consider allowing artists registered with them?

((PC)) PRS could improve by;

a. buying some computers (so they could handle our comprehensive data about the tracks we play, and then pay the right people);
b. accepting that we want to mix PRS and non-PRS artists, and only asking for a share of the artists they actually represent.

If they did that, we’d sign up. This would not necessarily be popular with our audience. A lot of people – especially charities and small businesses – like the fact that they can listen to Amazing Radio without a PRS licence. But we’d do it anyway, as it would be a better service for musicians.

PRS should also stop threatening to murder law-abiding people who want to listen to music at work

My personal view is that the PRS should also stop threatening to murder law-abiding people who want to listen to music at work. There was a recent case where they threatened someone for singing at work. They actually did that. They later apologized, but it revealed the corporate mentality. I think it’s incredibly counter-productive; it means their members make less money, not more; it’s ruining perceptions of what motivates musicians; it’s causing thousands of people to stop listening to music. When really, PRS should be encouraging that, shouldn’t it?

((WN)) With regard to Amazing Tunes, how many downloads could your most popular artist expect to receive per month and monetary wise, how would this compare to them receiving that number from iTunes?

((PC)) Sorry, but we don’t currently release detailed figures – our competitors would love it, but we’d rather be nice to our artists and our investors instead. We do say that we expect amazingtunes.com artists to make ‘anything from a few quid, to a good living, to a small fortune’. At the moment, because it’s still very early days, people are clustered towards the first two of those options. As things grow – and there’s been incredible growth even in the past few months – we hope/expect more and more artists will start to make tens of thousands of pounds each month. We’ll soon register for the official chart, and our guess is that someone will have a major hit before long. Then everything will go really crazy.

So far as the iTunes comparisons go, the facts are already public domain. An artist on iTunes can expect to make 8p from a 79p download. The same artist on amazingtunes.com will make about 52p. We only deduct the VAT and the cost of the transaction: 70% of what’s left goes to the artist. What’s more, their income will improve over time – the more downloads we sell, the less the transactions cost us, so the more cash there is to give to the artists. That’s one reason we ask people to buy eight or more songs in one transaction – it’s much more cost-effective, less of their cash goes to VISA, more to the artist. (See my Blog post on this here – [1]).

((WN)) Amazing Radio launched in mid-2009. How has it grown since then and what are your current listening figures?

((PC)) It’s gone mad since then. I’ve worked in broadcasting and the media since 1978 (I was very very young then, mind you). I’ve never known anything like it. The reaction has been absolutely incredible – and it’s growing faster than ever right now. The most humbling thing has been the audience feedback – masses of long emails from people we’ve never met, saying they found it by accident, and they love it.

the best guess I’ve heard in the industry is that we have something like 600,000 listeners in the UK on DAB.

We’ve not yet paid for RAJAR audience figures because – well, because we’re a bit mean really, and I’m not convinced they would accurately measure our audience. I think RAJAR is very good at coming out with figures for radio stations that have been going for 40 years, but not very accurate when it comes to new and innovative stations which are also listened to a lot online and especially popular with young people. But the best guess I’ve heard in the industry is that we have something like 600,000 listeners in the UK on DAB. That’s an estimate, but it came from a very wise source. We have slightly more than that number on top as regular users online, and a weekly reach for amazingtunes.com of about two million users. But it’s all growing so fast, those numbers will be out of date by the time you read this.

((WN)) DAB transmission costs are well over half a million pounds a year. How is this being funded currently and how are you planning to fund it in the future?

((PC)) We’re not contractually allowed to tell you what we pay, so we can’t confirm or deny the cost. Whatever the true figure, it is undeniably expensive; but it gives our musicians a chance to be on national radio. We figure it’s worth it. I’m reminded of that wonderful teachers’ union bumper sticker: ‘if you think education’s expensive, try ignorance’. If you think creating the world’s first radio station playing 100% new music is expensive …. try being inaudible.

So far, we’ve been funded by a very small number of private investors, people of enormous wisdom and insight, natch. They understand that we have a very serious, long-term and audacious ambition to change the music industry for the better, to make radio interesting again, and to turn the word ‘amazing’ into a global challenger brand.

This year, we expect to do one final fund-raising in the UK, then to raise a lot of money on the West Coast of the USA to make this absolutely massive and global, fast. They understand this scale of ambition there.

HAVE YOUR SAY
Have you tuned into Amazing Radio? What did you think?
Add or view comments

((WN)) What are your plans for Amazing Radio in 2010? Any exciting announcements to come?

((PC)) ‘Fraid so.

In 2010, we hope to make Amazing Radio the default station for everyone who has ever had that incredible experience of hearing a song for the first time, and having to stop what you’re doing to listen to it: a station for everyone who has broad musical tastes, a respect for musical talent and an open mind. We want it to be constantly surprising, fresh, original, sometimes hilarious, always unexpected.

Blimey, I sound like some corporate twat.

Now (obviously) it wouldn’t be massively unexpected if we suddenly started revealing all the unexpected things in advance – but basically, we’d like the message to spread that we’re doing something different, fresh, original and ethical – so we’ll launch more new programmes and more new services – on Amazing Radio and amazingtunes.com. Things like our virtual radio station Amazing Ambient. [2]. There’ll be some video and some TV along soon too. And other cool stuff.

It may not be ‘insanely cool’; just cool will do just fine.

We also want to do it in other places. E.g. America. We’ve already started there. We’ll be unexpected there too.

((WN)) Finally, your favourite artist on Amazing Tunes/Radio at the moment?

((PC)) Now this will sound like a real cop-out, but I never ever say who my favourite artist is. It’s for a serious reason. I’m not some musical Einstein – I’m merely the bloke who started amazing. And I’m merely a drummer. My taste doesn’t matter. EVERYBODY’s musical taste does. One of the many problems of conventional record companies is that they think geezers in suits in big glass buildings have the right to decide what’s good music. We think the world does. I’ve found hundreds of incredible songs that I love, across loads of styles of music. You’ll find hundreds of your own. Enjoy.

((WN)) Thank you very much for your time Paul. Good luck for 2010.

((PC)) Thanks very much, we really appreciate it. 2010 is going to be amazing.

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